Want Effervescent Sounds? Time to Get Bubbly with Carbonated Audio

Here’s something sure to perk up your mixes. Carbonated Audio has introduced POUR, a new Mid/Side stereo imager designed for producers who need tighter, wider, and more controlled mixes that translate on-air, online, and in mono playback.  And Robert is here to give you the lowdown.

As the fourth plugin in the Carbonated Audio lineup—joining Carbonator (saturation), De-Sipper (de-esser), and On Tap (sidechain ducker)—POUR brings advanced stereo shaping tools tailored for modern production workflows.

Inspired by the SSL Fusion Stereo Image hardware and Alan Blumlein’s classic stereo shuffling concept, POUR gives imaging producers precise control over low-end width, center focus, and stereo movement without sacrificing mono compatibility.

Here’s what radio imagers are going to love:

Shuffle + Space
Tighten or widen low frequencies between 40–400 Hz for stronger, cleaner low-end impact. (more…)

New Year, New Friends!

Happy New Year from your friends at SPLAT!  Now, pardon us while we interrupt your back-to-work slow roll with a quick shout-out to some of our newest stations.  A big welcome to KAZY, WTGR, KTEX, WGFA, KVTA, WQIL, KRAN, WSTY, HOT 107 Hitz, Paks FM, Stereorey, Territory FM, and more.  It’s great to have you all in the SPLAT! Family!

There’s always room for more, so if you’re thinking about new imaging, we’d love to have you join us. As you can see below, from “High Voltage Rock” to “South Texas Country,” SPLAT! has the sound, style, and diversity to boost your audio branding to new heights, regardless of your format.  Drop us a line and let’s make awesome imaging together.

 

New Faces, Cool Places

Here at SPLAT! we love radio, and we love radio imaging.  We’re also pretty keen on meeting new people and making new friends.  When we can combine all of these AND welcome new stations to the SPLAT! family, you know it’s gonna be a good day.  So let’s send out a huge SPLAT! salute to WZRT, WWYN, KRRR, KQEO, WTSA, WMCG, KXAC, WHHM, WJAK, WZDQ, Dublin City Radio, and more.  Welcome aboard, let’s make awesome imaging.

Keep Calm and Mix On – Ozone 12 is Here

Meet your new master. iZotope is back with a smarter, more powerful version of its very popular Ozone plugin.  Can you believe it?  It’s finally here, and our sound design partner Robert Dudzic has everything you need to know to get your mixes sounding their best.  Take it away, Robert…

iZotope Releases Ozone 12: Smarter Mastering with AI Power

iZotope has released Ozone 12, the newest version of its mastering software. This update brings powerful new tools and smarter workflows designed to give producers more control while still offering the speed and precision of AI assistance.

Key Enhancements

-Stem EQ – Apply EQ directly to vocals, bass, drums, and other elements within a finished stereo mix, without needing separate tracks.
-Bass Control – AI-powered tuning that keeps low-end tight and balanced across every playback system.
-Unlimiter – Restores dynamic range and transients that can be lost in over-compressed material.
-IRC-5 Maximizer – A new limiting algorithm that delivers more loudness and clarity without distortion or pumping.
-Master Assistant (Custom Flow) – A more advanced assistant that allows you to choose modules, set LUFS targets, and select genre-based presets while maintaining creative control.

(more…)

I’ll Take a Cold Beer With My VO, Please!

One of the best VO bio lines ever? “Sounds like the kind of guy you want to buy a beer and play darts with.”  And the source of that descriptor? Steve O’Brien, a voice that’s equal parts power and personality.

From Country and Classic Hits to Rock and News Talk, Steve brings energetic confidence and a warm, every-guy vibe that connects instantly. He’s the kind of voice that makes your imaging sound real, relatable, and ridiculously good.

Heard on stations across the country, Steve’s already in the ears of millions. Want in? Check out his demo below and get your free VO audition for your station here.

Stars, Stripes, and Sweepers

There’s something about the 4th of July that resonates a little differently when you work in radio. It’s loud, proud, rebellious, and honestly, kind of the perfect metaphor for what we do every day in radio imaging.

Imaging is freedom of expression at full volume. It’s the ability to shape a station’s identity, stand out from the rest of the stations in your market, and say something that matters, even if it’s only six seconds long. From the crackle of fireworks to the roar of a crowd, July 4th gives us the perfect excuse to celebrate and have a little extra fun with sound.

So, whether you’re laying down a star-spangled sweeper, lighting the fuse on a promo, or just adding a little patriotic punch to your weekend programming elements, remember: celebrate in style and be thankful for your creative freedom.

Happy Independence Day from all of us at SPLAT!

Win Big with SPLAT! Madness

What is SPLAT! Madness?  It’s the most exciting time of the year for fans of radio imaging!  It’s also your chance to get BIG savings when you sign up for any SPLAT! or GrooveWorx library or service.

Just in time for the spring book, score sweet imaging and production deals, and make your fans go wild.

It’s easy when you team up with SPLAT!, GrooveWorx, and Radio Resources. Whatever your needs, we have a stellar lineup of game-changing options: imaging libraries, custom production, voiceover, jingles, production music, and more.

Sign up for any SPLAT! or GrooveWorx product and get your choice of special SPLAT! Madness offers: free service for 30 days, a free imaging library, or free production music.

Get started during SPLAT! Madness.  Dare we say…it’s a slam dunk!

The DAW You Didn’t Know You Needed

This one seems like it will be blowing some minds, ours included.  RD is back from the audio software front lines with stellar recon on the latest from Steinberg. Take it away, Robert!

Get ready for Steinberg’s biggest DAW upgrade yet!

Steinberg is introducing Nuendo 14, and I think you’re going to approve.  There’s a lot to like here because it’s packed with powerful features designed specifically for radio imaging producers and radio production professionals. Let’s take a quick look at Nuendo 14 and single out a few of the helpful features to enhance your audio production workflow. (more…)

Something for Nothing! (Freebie Alert)

Robert Dudzic is a world-class sound designer and the creator and producer of SPLAT!’s Trynity HDFX.  Each week here, he recommends software, apps, or plugins to amp up your audio production and radio imaging.

Here’s Dudzic’s Pick for this week: Baby Audio Free Plugins.


Take it away, Robert…


Baby Audio

As a radio imaging producer, you’re constantly looking for tools that elevate your production quality without blowing your budget. Enter Baby Audio Freebies — a collection of high-quality, zero-cost plugins that are making waves in the audio production community. Designed with creativity in mind, these plugins pack a punch far beyond their price tag (or lack thereof).

Here’s why every radio imaging producer should have Baby Audio Freebies in their toolkit and how you can use them to craft dynamic, engaging, and memorable imaging elements. (more…)

Need ROCK?

Here’s a quick shout-out and big welcome to all the new visitors we’ve been hearing from, and those stations looking for a new Rock Imaging Libary.  We’ve got great news for you, it’s called ROCK SPLAT! You can try it free right now, we’ll even give you the first 90 days on the house.

Check a few samples below, then let us know if you like what you hear. We’ll take care of the rest!